FOR A FAIRER WORLD: THE NECESSARY BALANCE
The challenge
Design of the political party “For a Fairer World” campaign for the regional elections held in 2020.
The solution
Starting from the essence of the party and its name, we used the most iconic element that best defines it: the balance. And we developed spots, graphics, radio spots and all kinds of materials to ask for the fairest vote. The one who balances the scales.